Replace Guesswork with Automated Intelligence.
Track Your Assets' Prominence and Competitive Position Across Hundreds of Publications.
Certamen gives rights holders and publishers a unified view of image usage across hundreds of monitored publications. Whether you track where your catalogue appears or want to see what competitors are licensing, Certamen turns media data into actionable competitive intelligence.
Trusted by agencies and publishers
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Powering intelligence for enterprise rights holders.
See How and Where Your Images Are Used.
Standard monitoring tools provide text lists. Certamen integrates with InCyan's visual suite to detect exactly where images are used across publications, linking each detection back to its source article.
Track Your Assets' Prominence and Market Position Over Time.
Monitor your assets' prominence across monitored publications. Compare market position against competitors to refine your distribution and licensing strategy.
Start making data-backed licensing decisions today.
Request a demo and our team will show you how Certamen fits your workflow and help you get up and running.
Key Features of Certamen
Detection Method
Automated detection identifies image appearances across publications, without relying on outdated expensive keyword scraping techniques.
Scope
Monitors online media publications in a single pipeline for comprehensive image coverage.
Analysis Depth
Measures prominence and benchmarks market position against competitors, providing richer context than raw image counts alone.
Granular Dashboard
An intuitive dashboard with granular filtering across publications, distributors, image usage and prominence over time gives clear business intelligence signals to drive your licensing and market strategy.
Semantic Image Search
Finds images by the meaning and context of their captions, not just exact keywords, so relevant assets surface even when wording varies across publications.
Automatic Topic Grouping
Articles are automatically grouped by subject so you can see which topics your images appear in, without manual sorting or tagging.
Start making data-backed licensing decisions today.
Request a demo and our team will show you how Certamen fits your workflow and help you get up and running.
From Data Collection to Actionable Insights.
Certamen turns raw media data into clear, actionable intelligence. Our pipeline collects image appearances across publications and delivers clear dashboards and prominence metrics so you can make data-backed licensing and strategy decisions.
1
Data Collection
Publications are monitored for image appearances and article coverage across the internet.
2
Automated Analysis
Image matching and automated analysis surface prominence patterns, trends, and metrics from the collected data.
3
Actionable Reports
Receive detailed dashboards and prominence metrics for strategy optimisation.
Automated Detection, Semantic Search, and Topic Grouping.
Certamen uses image matching for detection, semantic search to find assets by caption meaning rather than exact wording, and automatic topic grouping to organise articles by subject. Built on years of media intelligence experience, these tools surface the data you need without manual tagging or sorting.
Detect Where Your Images Are Used Across Publications.
The platform integrates with the InCyan service suite for image matching and tracking, automatically detecting where and how your images are used across monitored publications. Prominence and distributor metrics give you the competitive data needed to drive a data-backed strategy.
Start making data-backed licensing decisions today.
Request a demo and our team will show you how Certamen fits your workflow and help you get up and running.
Visible Data Instead of Manual Guesswork.
Certamen generates detailed metrics and uses charts and dashboards to present usage data clearly. Replace manual guesswork with visible, customisable views so you can make licensing and strategy decisions based on real numbers to present to your company's critical decision makers.
Market Analysis and Publication-Specific Intelligence.
Certamen provides a market analysis tool and the ability to track metrics such as image count from different distributors alongside competitive data. Reports track data for a large number of publications, allowing rights holders to assess their presence and prominence within specific market segments.
Concrete Data on Image Usage and Prominence.
Get concrete data points on image usage and prominence. Certamen tracks article and image volume so you can see exactly how your assets are used and where they stand in the market.
Start making data-backed licensing decisions today.
Request a demo and our team will show you how Certamen fits your workflow and help you get up and running.