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    Identify Advanced Infringement with 99% Accuracy Using Our Custom AI-Powered Matching

    Automate multimodal content validation. Idem can identify images even with a small fraction of the original remaining; video after heavy editing and compression; audio despite speed or pitch changes and noise; and text across paraphrasing.

    Protecting leading brands

    • Getty ImagesShutterstockAssociated Press (AP)Copyright Licensing Agency (CLA)British Phonographic Industry (BPI)The BRIT AwardsIrish Recorded Music Association (IRMA)Recording Industry Association of America (RIAA)Getty ImagesShutterstockAssociated Press (AP)Copyright Licensing Agency (CLA)British Phonographic Industry (BPI)The BRIT AwardsIrish Recorded Music Association (IRMA)Recording Industry Association of America (RIAA)
    99% AccuracyWorks even with 10%* of ContentImage, Video, Audio & Text

    Automated Verification That Scales.

    Survives Heavy Modification.

    Where conventional tools break down, Idem identifies content despite cropping, filters, and significant transformations.

    Detects Through Noise.

    Identify audio tracks through background noise, speed changes, quality degradation, and AI audio editing (e.g. stem removal, AI voice editing).

    Paraphrasing Detection.

    Detects textual IP across reformatting, and paraphrasing using advanced pattern recognition.

    Detect Unauthorised Copies Conventional Tools Miss.

    Free your team from manual checks. Idem delivers forensic-precision validation automatically.

    Key Features of Idem

    Our 99% identification accuracy is measured under internal benchmarks across image, video, audio, and text assets using our proprietary, privacy-first AI and machine learning. Idem is trained on terabytes of video and audio and millions of images, delivering forensic-grade matching at enterprise scale even after heavy modifications and noise.

    * The 10% partial match threshold applies to image content: Idem can correctly identify an image when up to 90% of the original has been removed or altered. Video and audio resilience is measured by different metrics. This compares favourably to conventional matching approaches, which typically require a substantially higher proportion of the original asset to be present for a match.

    Partial Match (Images, Audio & Video)

    Match even with a small fraction of the original image, audio, or video remaining*

    Video Resilience

    Can accurately match even after compression and editing.

    Audio Detection

    Resilient to speed/pitch changes; withstands standard and AI audio editing (e.g. stem removal, AI voice editing).

    Scale

    Scalable to billions of comparisons.

    Accuracy

    99% (forensic grade)

    The Identification Pipeline.

    1. Step 1: Ingestion & Indexing

      Proprietary AI algorithms create unique, robust index entries for any asset type (Image, Video, Audio, Text).

    2. Step 2: High-Velocity Matching

      Compare discovered content against your secure multimodal database using our proprietary matching algorithm.

    3. Step 3: Actionable Intelligence

      Receive alerts and match reports to validate ownership or trigger enforcement.

    Detect Unauthorised Copies Conventional Tools Miss.

    Free your team from manual checks. Idem delivers forensic-precision validation automatically.

    Built for Existing Workflows.

    • Integration:Automated workflow integration via API.
    • Performance:Real-time identification optimised for enterprise throughput.
    • Security:Matching performed against our secure content library.
    Scalable Engine

    Scalable Ingestion & Matching Engine

    A core system architecture designed to handle a wide range of sources and process images/videos/audio at high volume and speed proven at enterprise scale.

    Original asset before matching
    Same asset after transformation
    Original asset before matching
    Same asset after transformation
    Image Recognition

    Image Recognition

    AI-powered image indexing that survives heavy cropping, filters, and transformations.

    Video Analysis

    Video Analysis

    Match video content even after cropping, filtering, re-encoding, compression, or format changes, including short clips and excerpts taken from longer recordings.

    Audio Matching

    Audio Matching

    Identify audio tracks and short clips through noise, speed changes, quality degradation, and common edits such as stem removal and AI voice editing.

    Text Indexing

    Text Indexing

    Detects text content across paraphrasing, and reformatting.

    Proprietary Algorithm

    Proprietary Image Matching Algorithm

    Ensures near real-time and high-fidelity matching to minimise verification errors.

    Secure Index

    Secure Content Library

    Provides reliable matching performed against our secure content library.

    Workflow Integration

    Automated Workflow Integration

    The capability to easily integrate Idem into existing auditing and content management workflows.

    Enterprise Throughput

    Enterprise-Grade Throughput

    Idem scales to billions of comparisons with consistent real-time response times, regardless of catalogue size or query volume. Fully cloud-hosted, so no infrastructure provisioning is required on your side.

    Detect Unauthorised Copies Conventional Tools Miss.

    Free your team from manual checks. Idem delivers forensic-precision validation automatically.

    What our clients say

    InCyanInCyanWebBusiness
    "Gaining visibility into how content is utilised across the internet has truly been invaluable. We now have the automated intelligence needed to make smarter decisions, increase revenue through improved monetisation and enforcement, and maintain strict control over our assets."
    FAQ

    Frequently Asked Questions