InCyan elevated Shutterstock's enterprise operations through a highly scalable, automated asset management solution.
To elevate their enterprise-level operations, Shutterstock partnered with InCyan to implement a highly scalable, innovative asset management solution. Through the deployment of the Blueprint DAM platform and Idem, InCyan automated ingestion, publishing, and usage tracking, successfully processing millions of assets 24/7 and driving significant contributor revenue. Shutterstock is a premier global enterprise that relies on continuous, high-performance digital infrastructure to support its worldwide contributor network and maximise revenue generation.
Strategic and Technical Challenges
As digital content volumes grew exponentially, Shutterstock sought an innovative approach to manage massive data streams effectively.
- Data Governance: Managing immense data loads whilst maintaining strict governance across diverse user roles, including contributors, editors, and sales.
- System Integration: Requiring a sophisticated, seamless integration with their existing architecture to maintain their central governance.
The InCyan Execution
InCyan delivered Blueprint, a highly scalable responsive web app and digital asset management platform. This bespoke solution automated the ingestion of photography and video, provided fast inline editing and structured the publishing workflow across multiple sources, and achieved complex, seamless service integration with the Shutterstock systems.
Results & Impact
The deployment delivered transformational capabilities for Shutterstock's digital platform.
- Processing Scale: Empowered the continuous, automated processing of millions of assets 24/7.
- First to Market: Real-time publishing provided the fastest distribution to publishers possible, achieving first-to-market benefits.
- Revenue Growth: An increase of 23% more usages online than previous reporting methods.
- Platform Efficiency: Maximised platform efficiency, helping to drive thousands in revenue.
